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ARRL Premieres DIY Video on December 27

12/22/2011

The ARRL Public Relations Department has planned a Do-It-Yourself (DIY) suite of interrelated promotional materials aimed at exposing the growing Do It Yourself/Maker community to Amateur Radio opportunities. The DIY movement is nothing new to Amateur Radio. For more than a century, hams have been working in basements and attics, taking things apart and putting them back together in new ways, just for the fun of it. Meanwhile, there has been a growing population of DIY hobbyists who do not know about the opportunities of Amateur Radio.

To reach this growing group, the ARRL Public Relations Department has created an entirely new set of campaign materials for ARRL Public Information Officers, groups and individual hams to use in reaching out to the DIY/Maker community. ARRL Media and Public Relations Manager Allen Pitts, W1AGP, recruited two hams -- Bill Pasternak, WA6ITF, and Dave Bell, W6AQ -- to create a new video. The duo shot more than 65 hours of high-definition video, and then edited it down to a mere 8 minutes. Titled The DIY Magic of Amateur Radio, it shows ham-makers projects from around the country.

You can watch the premiere public showing of the DIY campaign online as it streams live at 8:30 PM EST on Tuesday, December 27 (0130 UTC December 28). Pitts, Pasternak and Bell will provide commentaries on the video, too.



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