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PIO Handbook

Table of Contents
  • Chapter 1 - Getting Started
  • Chapter 2 - Know Your Role
  • Chapter 3 - Telling Your Story
  • Chapter 4 - Building Media Relationships
  • Chapter 5 - The News Release
  • Chapter 6 - Interacting With the Media
  • Chapter 7 - Breaking News
  • Chapter 8 - Electronic Media
  • Chapter 9 - Talking Up Ham Radio
  • Chapter 10 - Writing for Magazines
  • Chapter 11 - Extending PR Into the Community
  • Chapter 12 - Putting it All Together

    Resources
  • Referenced Material
  • View Entire Manual (271,968 bytes, PDF file)
  • ARRL Products:
    History/Adventure

    (More)

    World War II Radio Heroes: Letters of Compassion -- A story about ham radio operators and others who helped ease worries during a time of war.

    Full Circle: A Dream Denied, A Vision Fulfilled -- Now Shipping! -- A heart felt story which will fascinate anyone interested in radio, communications, and music.

    RSGB 1940s Amateur Radio Special Edition -- 6 book set.

    TEN-TEC: The First 40 Years 1968-2008 -- An exciting glimpse of Ten-Tec's first 40 years in the world of communications.

    50 Years of Amateur Radio Innovation -- This guided tour of more than 400 legendary radios from 1930 to 1980, depicts the “golden age” of American radio technology.

    PIO Handbook - Introduction

    I'm proud to introduce ARRL's new Public Information Officer's Handbook. Promoting Amateur Radio and creating positive public awareness is important to me personally, and absolutely necessary to help bolster our ongoing efforts in Washington and elsewhere.

    Not an ARRL PIO? That's OK. This handbook is for anyone with the drive and determination to promote Amateur Radio to the fullest.

    I hope you'll take a look at the information provided and see how you can use it to make a difference in your community.

    And remember, you're not alone. Members of ARRL's PR Committee, Allen Pitts, W1AGP at ARRL HQ and ARRL leadership officials in your area are ready and willing to support your efforts.

    Good luck, and let us know how you're doing!

    73,

    Jim Haynie, W5JBP
    President
    American Radio Relay League

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    Page last modified: 11:06 AM, 04 Oct 2004 ET
    Page author: apitts@arrl.org
    Copyright © 2004, American Radio Relay League, Inc. All Rights Reserved.